The role of customer relationship marketing on customer satisfaction and retention a case study of Abay bank in Ethiopia
| Publication Type |
Thesis |
|---|---|
| Publication Language |
English |
| Number of Pages |
249 |
| Department Name |
Department of Commerce & Management Studies |
| Researcher Name |
Girma Tefera Abegaz |
| Guide Name |
Sudarsana Rao, G. |
| Published Year |
2017 |
| Keywords |
* |
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