Direct marketing of FMCG products
| Publication Type |
Thesis |
|---|---|
| Publication Language |
English |
| Number of Pages |
i-ix, 594p. |
| Department Name |
Department of Economics |
| Researcher Name |
Bhanumathi, K |
| Guide Name |
Krishna Mohan, V |
| Published Year |
2008 |
| Keywords |
Globalisation, Indian Market, Consumer Behaviour, Brand Loyalty, Trends |
Kindly Register and Login to Dr. V. S. Krishna Digital Library. Only Registered Users can Access the Content of Andhra University.
0
People watching this product now!